Do You Know What ‘Send Limits’ Are?

Send Limits are the numbers of recipients and/or total emails you can send from your Internet Service Provider over a defined time period. For example, some ISPs (like Verizon) will not let you send the same email to more than 100 people. Other E-mail Account Providers (like Yahoo) won’t let you send more than 500 emails per day. It should be obvious these limits are placed on individual users to prevent spam. Of course, if you’re a legitimate email marketer, this isn’t something you have to worry about, as you would never use your individual e-mail account to send to [...] Read more »

The Top Five Reasons Your Emails Are Being Blocked

It’s incredibly frustrating to work so hard crafting the ‘perfect’ email, only to send it to a legitimate subscriber and have it blocked by their internet service provider. Even worse, they never know you sent it… and you never know it was block.  Poof!  it just goes away. Why do emails get blocked… and what can you do about it?  Here are the top five reasons (and solutions): 1. You’re Using Too Many Spam Trigger Words Words like, ‘sale,’ ‘discount,’ ‘free,’ or, even, ‘now’ are fine by themselves.  If too many of them appear in one email, though, you will [...] Read more »

An Easy Way To Increase Email Deliverability Rates

Increasing email deliverability rates should be a key component of your email marketing strategy.  If an email doesn’t reach your recipient’s inbox, they’re not going to be able to take action on your offer… no matter how good that offer is! There are many ways to increase your email deliverability rates, and we’ll cover several in an upcoming List Building and Email Marketing Program podcast.  Right now, though, I’d like to share one of the easiest-to-implement strategies… CREATE A PLAIN-TEXT EMAIL TO GO ALONG WITH YOUR HTML EMAIL! Dead simple, right? Sending a plain-text email version at the same time [...] Read more »